My work is focused on developing strong illustration styles and systems for brands of all sizes.
I work closely with the client exploring different paths to arrive at an ownable style that fits the needs of the product. The result is a strong identity through illustration supported by a complete assets library that is curated and customized.
Not having a signature style as a commercial illustrator with a graphic design background, I approach my work with a problem solving mentality, leaving aside trends and stereotypes and looking for unique solutions.
CLIENT LIST
Media companies and agencies Wolff Olins, Interbrand, Deutsch or Insider.
Healthcare: Lloyds, Oscar Health, Maven Clinic, Blue Cross and Blue Shield
Insurance: State Farm, Glow, Angie’s List ( Angi)
Banking: Juni, PNC Bank, Tongo
Tech: STC
Hotels: Three Mile beach, Silver Lake
Media companies and agencies Wolff Olins, Interbrand, Deutsch or Insider.
Healthcare: Lloyds, Oscar Health, Maven Clinic, Blue Cross and Blue Shield
Insurance: State Farm, Glow, Angie’s List ( Angi)
Banking: Juni, PNC Bank, Tongo
Tech: STC
Hotels: Three Mile beach, Silver Lake
Oscar Health +
![](https://freight.cargo.site/t/original/i/afdb922e561c68621e68fdc28e04c2df3f514d187df228fccfe4d879b60ec94d/020723_LauraAlejo_Oscar_2_Web_1.jpg)
![](https://freight.cargo.site/t/original/i/2f6fbf31bba9955af383bd6198def954a0fee870cfe3f42afab6df5b373f4364/020723_LauraAlejo_Oscar_2_Web_2.jpg)
Maven Menopause
![](https://freight.cargo.site/t/original/i/11bd98e6ad0241dc925e011731052cfed8e9a93547e09cac3f9d62e08b46a644/Close-up-1-V12x.png)
![](https://freight.cargo.site/t/original/i/9c96fd2a4069c6c527e14ef0586c36b509eb633f98ab17314c116460fd3e3370/Close-up-3-V12x.png)
![](https://freight.cargo.site/t/original/i/c995272e296fea223eb2e927bf28d877b7e4c75b41b6e7c190ada16ca4960b9b/Close-up-2-V32x.png)
Maven Wallet
![](https://freight.cargo.site/t/original/i/93ef028d3f51ed7f780cb7ac64dc63dd613068c1bb948fcb71cf2fad2df34a9d/LauraAlejo_MavenWallet.png)
Echo Pharmacy UK +
Insurance company 2020 +
Additional illustrations 2022 +
![](https://freight.cargo.site/t/original/i/5b3f13542b998d3723ec066ab5b2ea0cbbfda41564cc5847a2d12b815575fb2c/SFIllustration_Digital_WebLarge_Hero_01_Roadside_Mechanic.png)
![](https://freight.cargo.site/t/original/i/101c7df206729fe81bafcde5c0a966076888f6b12820c771e1acae04c22f438d/SFIllustration_Digital_WebLarge_Hero_9_Philantropic_ClothDrive.png)
Maven Clinic +
STC +
Oscar Health +
Hester Street
![](https://freight.cargo.site/t/original/i/7b8c7b19f71c2e619669f18b0b5444097b750805551ebbacf55bb78b59f6454a/Hester_elements.jpg)
![](https://freight.cargo.site/t/original/i/b781a75d7e3abecdcd160411568e6f50eb81b519fc353e43ec374ab85061822a/Alejo_2012_Hester_poster.jpg)
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